Bags

Promotional Bags That Work as Hard as Your Brand
Custom Printed & Branded Promotional Bags, Delivered Australia-Wide

At VMA Promotional Products, we know a great promotional bag isn’t just about carrying groceries or laptops—it’s about carrying your brand into the world. Whether you’re handing them out at a conference, gifting them to loyal clients, or using them as part of your retail strategy, promotional bags turn everyday errands into opportunities to build recognition and trust.

And here’s the best part: people keep using them. According to the Advertising Specialty Institute (ASI), 73% of consumers own at least one promotional bag, and 52% use theirs weekly. That’s hundreds of impressions for your brand, year after year.

Let’s talk about how to make yours unforgettable.

 
Why Promotional Bags Stick Around
Think about the last time you received a flimsy plastic bag. It probably ended up in the bin before you got home. But a well-made tote, backpack, or cooler bag? That’s something people hold onto.

A study by the Promotional Products Association International (PPAI) found that 89% of consumers recall the advertiser on a promotional bag they’ve received. Why? Because, unlike flyers or digital ads, bags solve a problem. They’re practical, reusable, and quietly reinforce your brand every time they’re grabbed for a beach day, a grocery run, or a commute.

At VMA, we focus on bags that people want to use:

Tote bags sturdy enough for farmers’ market hauls.
Backpacks sleek enough for the office.
Cooler bags that keep lunches fresh (and your logo visible at the park).

No gimmicks, no junk—just functional designs that align with your brand’s personality.

 
Custom-Made for Your Audience (Not Just Your Logo)
Your bag should reflect who you are. A luxury retailer might opt for minimalist leather-look totes, while a surf school could choose waterproof backpacks in vibrant coastal hues.

Here’s how we ensure your bags hit the mark:

Purpose First: Are these for corporate clients? Parents? Festival-goers? We’ll match the style to their lifestyle.
Quality Materials: Recycled fabrics for eco-conscious brands, wipe-clean polyester for tradeshows, or padded laptop sleeves for professionals.
Logo Placement That Makes Sense: Subtle embroidery on a handle, bold prints on the side—we position your branding where it’ll be seen, not hidden.

 
How We Make It Happen
Step 1: Your Vision, Our Blueprint
Tell us about your brand, audience, and budget. Want a bag that stands out at a sustainability expo? We’ll suggest jute or recycled PET options. Need something rugged for construction sites? Heavy-duty nylon with reinforced stitching.

Step 2: Design Without the Drama
Our team creates a mock-up so you can see exactly how your logo and colours will look. Prefer a matte finish over glossy? Need extra pockets? We tweak until it’s right.

Step 3: Speedy Turnaround (Yes, Even 24 Hours)*
Need bags ASAP for a last-minute event? Our 24-hour production service (conditions apply) has you covered.

Step 4: Delivery, Anywhere in Australia
Road, sea, or air—we’ll choose the fastest, most cost-effective way to get your order to you.

 
Your Questions, Answered
“Can I order small batches?”
Absolutely—no need to commit to thousands.

“What if I’m not a designer?”
Our team will guide you. We’ve turned rough sketches into award-winning designs.

“How do I know my logo will look good?”
We’ll send a digital proof for approval before production.

 
Why Brands Choose VMA

Australian-Wide Delivery: From Perth skyscrapers to remote NT communities.
Secure Payments: PCI-compliant systems for worry-free transactions.
No Surprises: Upfront pricing, no hidden fees.

 
Ready to Create Bags People Want to Use?
Let’s turn your logo into something useful, memorable, and unmistakably yours.

👉 Get Started Today
📞 Need Advice? Call our friendly team